A compelling alternative to a traditional real estate sale
As an alternative to a traditional realtor sale, the Mom’s House Resident Readiness Program helps families solve one of their biggest challenges in the journey to senior care by offering an easier, less stressful way to sell mom’s (or dad’s) house without repairing it, cleaning it up, cleaning it out, or paying realtor fees.
With Mom’s House, move-ins happen within weeks, not months
The Mom’s House Resident Readiness Program provides communities with a potential life-changing benefit. Never a fee for the community or the family, Mom’s House can help alleviate the stress associated with the transition.
Senior Living Communities that participate in the The Mom’s House Resident Readiness Program can see residents move in 3-6 months sooner than a traditional home-selling approach. A traditional real estate sale usually includes a costly renovation – which takes up precious time and resources. These all add financial and emotional stress, and more importantly, extend the timeframe to get Mom the care she needs now and to keep her safe.
Fact: homeowners rarely make their money back on re-models
When it’s time for a loved one to move, families don’t have the time to clean out the home and sort the stuff or the desire to find contractors for repairs and updates. And these “getting the home ready for sale” projects cost money – oftentimes a significant amount of money that the family simply can’t afford, especially when they need to pay for a new community for mom.
Our lead engagement programs reinvigorate old contacts
Our lead engagement and reengagement programs help senior living sales and marketing teams re-invigorate contacts sitting in your CRM system.
Readiness Re-Engagement. Let us re-engage your old leads and prospects and get them ready to move in. You’ve invested time and money in getting these leads interested in your community, but for various reasons they faded away. Let the Mom’s House team help. Share your prospects that haven’t been contacted for 30 days or more and we will re-activate them on your behalf. Where appropriate, we will introduce them to Mom’s House as an option to sell their home. All successfully re-engaged contacts will be shared with you immediately. There is no cost for this service.
Real-Time Readiness. Much like the re-engage option, Real-Time Readiness is a connection from your CRM system to ours so that your sales and marketing teams can select the Mom’s House referral option in real-time and share with our Senior Transition Specialists. This requires a software connection between your CRM system and ours. There is no cost for service.